Juror Confirmation Bias
In civil litigation, jurors are instructed to find the truth by impartially evaluating the evidence and coming to an unbiased conclusion. Unfortunately, what actually takes place is a far cry from impartial and unbiased. People tend to interpret new information in a way that confirms their existing beliefs. This is called “confirmation bias.” In this presentation, we explain that confirmation bias affects both potential jurors and trial attorneys, and suggest some strategies for minimizing its effect.